Starting up a website is a fantastic opportunity to grow your community and therefore increase your potential customers if done properly. When starting you website it is important to consider both the ergonomic and aesthetic aspects in relation to your clients; you want it to be approachable, enticing and visually stimulating. You also need to remember that a website alone will not bring people in, you have to be active with SEO and other forms of marketing i.e. social media and advertising to pull potential clients to your web hub.